I have been doing this for 4 years and have been at my current dealer for 3 years. Each dealer has its perks and downsides like any job in the world. Where I currently am I'm sure more sales reps wouldn't believe the culture here. I am at a family run dealer and there truly is a trickle down in the culture here.
-No cold calling. Most dealers hand out books and say call all these people and see if they want to buy a car. There is a upside and downside to this. Culture here is to not piss people off by calling them at random.
-Vacation. A word that can be laughed at in the industry. Since 2016 I have been to Miami, Mexico twice, Seattle, multiple weekends in Kelowna and Whistler, Minnesota, Vegas, and going to Thailand for 3 weeks next month.
-Demo vehicles. Get a new car, truck, SUV every 6 months, till is sells, or 10,000kms
-Hours rotate 9-3/3-8 and rotate weekends which are optional if you want to come in on your off weekend. Yes I work a 30 hour week then a 40 hour week. People will question you why you are still around if you are still there 30min past your shift. This is unheard of.
The whole industry is changing. Most people know what they want when they come in. The day of driving lot to lot and listening to someone try and sell you a product you don't have much knowledge about is dying. Honestly there are multiple times where people know more about the product then I do (and I keep up to date with everything) because they have watched hours and hours and youtube videos and have memorized every detail on a specific model. "Make a friend, sell a car" was probably the best quote I have ever heard in the business.
What can you make in the industry? Minimum wage - $400k here
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Originally Posted by forcedot What exactly is dumb about it? Do you understand the type of sales role this is where even giving someone a higher interest rate for a car loan can net you a larger commission? |
Some people you cannot help. Just the other week I had a man and woman come in with their baby trading in a car that was worth the amount of gas in the tank. A dealer had sold them a car 6 years ago and 29.99% for 30k they pay $500 month and still owed $13,000 on the car. I begged them for the child to take a new car so they could finance their negative equity at 0%. Long story short they went back to the same dealer they bought at before because I couldn't get them the payments they wanted in a higher trim. So they rolled $13,000 into a $50,000 loan at a high interest rate on the never never plan. Im sure you will see them soon.