If u were to tell a regular consumer 4 yrs ago that digital distribution is the way to go, they would jus laugh at u.
I mean nothing beats actually owning a physical product.
But wit Netflix, Video on Demand, HD movie channels, PsN and Xbl, Steam its too convenient for consumer nowadays content delivered without leaving home. Plus its cheaper for studios, and game publishers to distribute their content, saves them from mass producing products. Their profits is bigger too.
Valve's Steam didn't completely take off until 2008, and its been around since 2003.
Posted via RS Mobile