Sugoi was a gong show.
We got there about half an hour after opening, lineup was 2 hours to get in. Inside was a zoo, tons of product and sizing everywhere, kind of organized. Lineup to pay was another hour long, but we took turns waiting in line while the other went to look for and try stuff on, so it didn't feel nearly as bad.
All in we walked out with $1000 in clothes... for $165
Some sick deals especially on higher end stuff. Not a sale I'd go to every year because of all the effort involved, but I have enough riding gear for the next few seasons.