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The following is just my guess,
Knowledgeable and passionate staff should be something that PHL can offer, services such as skate punching and fitting will be something that PHL can offer.
Wide assortment of products is a given, considering it will be a 30000 sqft store with nothing but hockey.
In terms of specialized services like glove repalming... I dont think PHL will dab into that market.
Quality skate sharpening, I'm sure PHL will be able to offer.
Generous return and exchange policy will be an advantage of a bigger chain... They can "afford" to take things back stuff that's not technically warranty in the name of customer service.
The one thing I noticed after working in Alberta for the past few years is that people in BC are not as crazy about hockey.... Here in alberta, it seems like every parent genuinely believes that their kid will be the next Crosby. I've never sold so many $500-600 skates in size 1 and 2s and Jr sticks at the $200+ range until coming to Alberta. It really shocks me how much parents are willing to spend in their kids to make them competitive.
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