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Yes you need to pay talent $$$ to retain them. "Shocking". 50k bonus for a CEO is nothing. Bonus is given out on different tier of achievements and criteria. It is not an all-or-nothing thin, like "we're in debt so no bonus for you". This is perfectly normal and fair.
Even bankrupted companies needs to pay the people to run them post-bankruptcy, including bonuses, which the media and hoi polloi loves to dub it "golden parachute". This is to the benefit of all parties (bondholders, creditors, etc.)
50k bonus is nothing at the executive level. They have high base + some puny bonuses because there is no equities awarded. Makes total sense.
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